SERVICES
MINDFUL MESSAGING + MEDIA TRAINING
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Help spokespeople manage the message and maximize media interview opportunities
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Prepare stakeholders for public engagements, broadcast interviews with targeted training.
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Training topics include:
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Media tips for campaigners
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First-time interviewee basics
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Storytelling essentials - help you tell your story in a compelling way that drives others to tell it too
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Sticking to your message in challenging situations
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PUBLIC SPEAKING TRAINING, COACHING & CONSULTING
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Coaching, consulting, and training are tailored for your industry and cover the strategic presentation, public speaking, and leadership communication skills required for high-stakes public speaking events such as keynotes, road shows, major presentations, and meetings.
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Collaborate closely with the leader and/or designated team to implement:
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Speech development & messaging support
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Reviewing and revising slides & visuals, including multimedia.
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Training on how to effectively manage and use tools such as a teleprompter and/or talking points to stay on track, avoid the stress of memorizing, and present in a relaxed and confident manner.
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Work with clients to help them anticipate questions and objections, and prepare answers in a variety of scenarios that leave nothing to chance.
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Coordinate equipment, lighting, and timings with media, event, conference, and/or meeting organizers and venues to ensure an optimum experience, freeing the client from logistical concerns and allowing he or she to be fully present for the speaking engagement.
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In exceptional situations, and upon discussion, can accompany client to the event venue to act as on-site coach, advisor, and confidante, as well as intervene and consult in real time for peak performance.ak performance.
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STRATEGIC COMMUNICATION
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Develop public awareness strategies and public information campaigns to enhance reputation, engage key audiences, and identify opportunities in an over-saturated media landscape
PR + MEDIA RELATIONS
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Help tell your story and recommend the best angles, channels, and tactics to pursue so that your story is told with the right message through outlets that reach the right audience
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Build public engagement and editorial calendars
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Create and extract story ideas to be packaged into various forms, including press materials, media briefs, and memos, op-eds, pitches, and bylines, to promote news-worthy events and campaign moments
COPYWRITING + COPYEDITING
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Crafting impactful core narrative statements, top-line messages, presentations, speeches, scripts, and talking points
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Write editorial content, press releases, media kits, articles, reports, social media posts, email campaigns, and marketing copy for internal and external communications channels
PUBLIC SPEAKING, ON-CAMERA + VOICE SERVICES
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Available as a presenter for formal events, speaking engagements, workshops & training seminars, presentations, e-learning, medical narrations, voiceovers for corporate marketing and sales productions, commercials, documentaries, in-house broadcasts, and news presentation
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Spanish and English-language
FOCUS AREAS
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Advocacy/Cause Marketing
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Government/Legislative Affairs
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Education, Economic Development, Employment, Military & Veterans, Tourism, Arts & Entertainment, Athletics/Sports
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Multicultural Communication & Marketing
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Hispanic/Latinx Affairs (Spanish & English-language)
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Fitness, Health & Wellness, Healthcare
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Sustainability: Clean Beauty & Personal Care Products
All Videos
ABOUT
If you are ready to connect with your audience by delivering mindful, authentic, and impactful communication through the "Art of Storytelling," I am here to help you. Using everything I have learned throughout my 20-year TV and public relations career, I will give you tailored strategic guidance, content, and coaching that empowers you to communicate effectively and feel more confident. - Jessica Coscia
Jessica brings over two decades of accomplishments as a journalist and communications expert in the U.S. mainstream, Hispanic, and Latin American media and markets.
As past president of the National Society of Hispanic Journalists - Triangle NC Chapter, she has given dozens of lectures on multicultural journalism, Hispanic marketing, multicultural competency, and Latina empowerment.
She was an on-camera reporter, news anchor, and community affairs director for North Carolina's first Spanish-language television station, Univision 40 (WUVC) while hosting an award-winning public affairs program for the local affiliate. As a digital reporter, she covered the first and second presidential inaugurations of U.S. President Barack Obama for an NBC local affiliate and nationally for Fox News.
She has been a spokesperson for non-profit organizations and agencies, U.S. Members of Congress and local elected leaders, national advocacy and political organizations, and media companies. She has held senior public relations positions in various industries, including entertainment, arts, & media, healthcare, health and wellness, fitness, technology, government, non-profit, economic development, commercial real estate, tourism, and consumer products.
Jessica has taught public speaking, strategic communications, public relations, and professional communication at William Peace University for over five years. She has worked with a diverse population nationwide through her undergraduate classes, seminars, professional coaching, and consulting.
Jessica combines experience behind and in front of the camera with a personalized coaching style that builds on your natural abilities. She has drawn from her experience as a spokesperson and media personality, combined with mindfulness, breathwork, and vocalization training to create a mindful approach to public speaking coaching, media training, multicultural communication, and brand storytelling.
Jessica was born in Northern Virginia and grew up in Puerto Rico. She has lived in North Carolina for over a decade, where you can find her exploring with her husband and two dogs, Parker and Paisley, or teaching yoga, pilates, and barre-inspired classes at Pure Barre.
Testimonials
Jessica has something to teach to every person she encounters, whether she realizes she is teaching them or not. She is kind, poised, and sharp - the ultimate professional - and her passion for making a difference through her work is inspiring and motivational to those who have the opportunity to work with her. - Emily Delaney, Account Executive, Global Engagement & Corporate Responsibility at Edelman
I've worked with Jessica for several years, she's truly a professional in every aspect. Jess is strategic in focus and possesses the organizational and leadership skills to be successful in any endeavor she is involved in. She's deeply committed to meeting that what is required of her, is very articulate and presents well researched and thought out input pertaining to projects and assignments she's involved with. As a leader, she not only works well with others on a staff, but also is very effective in leading teams of diverse individuals towards achieving the common goal, quite often exceeding expectations. Jess is the type of person I want on my team, she's honest, direct yet tactful and committed to the overall success of her team, organization or herself. - Col. Steven Weintraub, Chief Strategy Officer at Veteran Tickets Foundation (Vet Tix)
I have nothing but the upmost respect for Jessica and her knowledge of not only the Hispanic consumer, but also general consumers and various media avenues for our products. Using her services and contacts, we were able to tailor a program designed to fit our clients needs and produce a result pleasing to them. Jessica created a master plan and revised it more than once and we never doubted or needed to worry that she did not have things under control or was running behind schedule. - Paul Miller
President at Miller Ad Group (MAG), Automotive Dealer Consultant
I had the opportunity to work with Jessica for a community project for Lenovo. Lenovo was putting together its annual concert to benefit AIDS research in Africa. I was late to join the project. Jessica did an excellent job of coordinating the details of our station's involvement. Her planning and organizational skills were instrumental in helping us work with Lenovo. She handled every detail from working with the news department, and providing a non-traditional way for the public to learn about this important cause. - Greg Florian, Account Executive, Time Warner Cable Media Sales
Jessica was very detail and deadline oriented. She was an excellent writer and an effective communicator about health initiatives that were critical to the wellbeing of our state. - Tim Crowley, Communications Manager at North Carolina Association of Educators